Melissa Fawson

Associate

Colour

Melissa Fawson joined the Colour team in July 2006, a fresh-faced university graduate eager to break into the advertising world. A fan of the account side of ad agency business, Melissa works as an Associate and currently leads the NSLC account. She also works on the Laing House and Needs accounts.

In her Associate role, Melissa deals with her clients on all day-today items. She also manages their strategic direction, planning, media buys, and creative executions (including TV, radio, print, and online). She works closely with various members of the Colour team – Creatives, Account Executives, Public Relations – to ensure her clients are satisfied. Vital to client satisfaction? Delivering projects on time and on budget! A curious spirit and a quick learner, Melissa says that her favorite aspect of the job is the opportunity to work on various projects, because there is always something new to learn.

Okay. So she couldn’t narrow it down to a single-most important piece of knowledge that she’s learned at Colour. Melissa gave us two. She says she’s inspired by the quote “you have to do it right, even if it hurts.” To excel in the fast-paced, highly competitive world of advertising, one must learn perseverance. In her 2+ years at Colour, Melissa has also realized that “it’s not always where you want to go in your career, but more who you want to take the journey with.”

Not surprisingly, Melissa cites the people she works with as her favorite thing about Colour. When she’s not roaming the Colour halls on a host of missions, she enjoys hanging out with her pug Becki and watching Friends reruns. This self-proclaimed shoe addict keeps all her shoes in the boxes they were purchased in. Given how organized her workstation is, we’re not surprised!